“We must do our work for its own sake, not for fortune or attention or applause.” ― Steven Pressfield
I'm an entrepreneur at heart utterly obsessed with the process. I've been creating and nurturing brands since the early 2000’s. Since then I have grown two online businesses, Seneca Creek and Seneca Press, leveraging social media platforms like Instagram, Facebook, and good old email marketing.
After being mentored by Dale Partridge, the founder of Sevenly, I became a practitioner of modern digital marketing tactics. Following an obsession with the marketing process, I joined agency life at Carney. I now lead a team of designers, developers, and marketers.
My most successful content strategy to date is The Daily Carnage newsletter. A daily email that has quickly become a go-to resource for thousands of marketing practitioners.
“Do The Hard Thing” is my answer to the consultants selling overnight success to honest people seeking real solutions.